Matthew Watts

You know that feeling you get when you’re driving down the Interstate and there are a few large trucks and tractor trailers all around you, the wind is blowing their trailers toward you, and then out of nowhere a car comes within 3 inches of hitting you as it drives up from behind you and passes you in that tiny space between you and the tractor trailers—all without using their blinker? It makes you want to scream because of how inconsiderate it was and could have really hurt your car, yes; you care more about your car at that moment than realizing you could have died in a wreck. I [...]

Anyone who knows me, knows that I’m a pretty active member of Wickedfire (Rexibit is my username). There are a lot of controversial discussions there, most of which really make you think. Recently, someone said they were tired of Firefox and saying goodbye. Now, being a webmaster forum, most everyone uses Firefox. It has the most and best extensions to make SEO and developing websites easier. So, it’s pretty obvious what most of the replies were – including mine. After thinking about it for awhile, I did start looking into the OP’s point – Chrome is a little faster for most websites and not as bloated. I’ve had Chrome installed [...]

On the Internet, you’ll see many names for people’s jobs that essentially do the same stuff. Information Architecture is a term that sounds more mysterious and prestigious than it really is. In short, it’s Web OCD. What is Information Architecture? You might think Information Architects are web designers, web developers, IT, or geeks. The later is definitely true. But, the profession itself really refers to what you are doing with information than actually building a website. A Sitepoint article sums the concept pretty well. Information architecture (or IA) is the science — some would insist art — of defining the structure, organization, navigation, labeling and indexing of a Website. It [...]

Businesses around the world are noticing and picking up on traits and strategies used by already successful Web 2.0 companies. This trend (which is largely a common trait of ‘adapt to succeed’) has been the research of Andrew McAfee since 2006. He has coined the phrase “Enterprise 2.0” to summarize it. Enterprise 2.0 covers the three main points that executives ask when hearing the term: what is novel about it, what are the benefits, and what are the risks. The concept has fueled the yearly Enterprise 2.0 conference, where people from all industries gather to discuss new ways to get the most out of these Web 2.0 technologies. Novelty The [...]

One of the articles I came across recently walked through someone’s struggle to find the phone number to the medical center that their friend was currently in the ICU at. After hours of searching Google and calling one reception desk after another and being put on hold and transferred to the wrong department again and again, she finally got through. Needless to say, not knowing the status of her friend – they could have been dead by the time she got accurate location and status information simply because old listings in Google and proper SEO, website maintenance, and receptionist training muddled the entire process up. So, what is your business’ [...]